All work
Brand · Web
A placeholder summary for Artistic Expressions. Replace this with a one or two sentence overview of the project and your contribution.
Role
Designer
Tools
Figma
Collaboration
Product, Engineering, Stakeholders
Timeline
2023
Hero image or video
01 · Challenge
The challenge
Describe the problem Artistic Expressions set out to solve, who it was for and what was at stake.
How might we
How might we ... (write the core design question for Artistic Expressions here)?
02 · Solution
The solution
Key decision one
Explain the first design decision and why it mattered.
Key decision two
Explain the second design decision and the trade-offs you made.
Screen or video 1
Screen or video 2
03 · Discovery
Discovery
Research
Summarise the research you ran and what you learned from it.
Competitive analysis
Persona
04 · Define & ideate
Define & ideate
Concepts and wireframes
Show how ideas became structure: flows, sketches and early layouts.
User journey / site map
Wireframes
05 · UI design
UI design
Visual design
Describe the visual language: colour, type and components.
Design system or desktop shot
Design image 2
Design image 3
06 · Testing
Usability testing
What testing showed
Summarise how you validated the design and what changed as a result.
07 · Results
Results & impact
Describe the outcome and the impact on users or the business.
00%
placeholder metric
00
placeholder metric
0
placeholder metric
Results image
08 · Closing
Final thoughts
Close with what you learned and what you would do next.
Next project